{"id":20234,"date":"2025-02-18T09:50:13","date_gmt":"2025-02-18T09:50:13","guid":{"rendered":"https:\/\/www.magexo.cz\/blog\/2025\/02\/18\/jak-testovat-v-shopify-plus\/"},"modified":"2025-03-07T17:33:26","modified_gmt":"2025-03-07T17:33:26","slug":"how-to-test-in-shopify-plus","status":"publish","type":"post","link":"https:\/\/www.magexo.cz\/en\/blog\/2025\/02\/18\/how-to-test-in-shopify-plus\/","title":{"rendered":"How to Test in Shopify Plus"},"content":{"rendered":"\n

Shopify Plus is a powerful e-commerce platform designed for large-scale businesses, offering advanced customization, optimization, and testing capabilities. One of its standout features is the ability to create testing environments, experiment with different checkout configurations, and run A\/B tests. This guide will walk you through the essential steps to effectively test and optimize your Shopify Plus store.<\/p>\n\n\n\n\n\n\n\n

Creating a Test Store<\/strong><\/strong><\/mark><\/h2>\n\n\n\n
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A test store allows you to safely experiment with settings, apps, and customizations without impacting your live e-commerce store. This is an ideal setup for testing new features, design changes, or app integrations before deploying them.<\/p>\n\n\n\n

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How to Set Up a Test Store:<\/strong><\/h5>\n\n\n\n
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  1. Log into Shopify Plus Admin<\/strong>\u00a0\u2192 Navigate to\u00a0“Organizations”<\/strong>\u00a0\u2192 Click on\u00a0“Stores”<\/strong>.<\/li>\n\n\n\n
  2. Create a new store<\/strong>\u00a0\u2192 Click on\u00a0“Add store”<\/strong>\u00a0\u2192 Select\u00a0“Development store”<\/strong>\u00a0\u2192 Fill in basic details (e.g., name, niche, etc.).<\/li>\n\n\n\n
  3. Customize the test environment<\/strong>\u00a0\u2192 Install the apps you want to experiment with and import products or create test items.<\/li>\n<\/ol>\n\n\n\n

    Note:<\/strong>\u00a0A test store is not meant for live sales, but it provides a risk-free environment for simulating various business scenarios, from testing new apps to refining your site’s design and functionality.\u00a0Learn more about test stores here.<\/a><\/p>\n\n\n\n

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    Checkout Configurations<\/strong><\/strong><\/mark><\/h2>\n\n\n\n
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    Checkout Configurations in Shopify Plus allow businesses to tailor the checkout experience based on customer segments, locations, or product types. These configurations help optimize payment and shipping options to enhance customer satisfaction and increase conversions.<\/p>\n\n\n\n

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    Setting Up Checkout Profiles:<\/strong><\/h5>\n\n\n\n
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    1. Create a new checkout profile<\/strong> -> go to “Settings > Checkout”<\/strong> -> click on “Configurations”<\/strong><\/li>\n\n\n\n
    2. Set up customization<\/strong> -> define customer segments (e.g. based on location, language preference or product type) and set specific payment options and shipping rules<\/li>\n<\/ol>\n\n\n\n
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      TIP: <\/mark>
      <\/strong>You can assign products or collections to specific\u00a0Shipping Profiles<\/strong>, enabling customized shipping options for different product types.

      Example Use Cases:<\/strong>
      – For example, you can have a premium profile where you set up free express shipping for selected products, while regular products can have a standard rate.
      – You create your own Shipping Profile where you choose which products or collections belong to it.
      – For each profile, you set up your own shipping methods, including prices, providers and zones.<\/p>\n\n\n\n

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      What are the benefits of Checkout Configurations?<\/strong><\/h5>\n\n\n\n
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      Checkout Configurations are invaluable for businesses that cater to diverse markets. By offering personalized payment and shipping options, you can improve conversion rates and enhance the customer experience.\u00a0Re<\/a>ad more about checkout configurations here.<\/a><\/p>\n\n\n\n

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      A\/B Testing in Shopify Plus<\/strong><\/strong><\/mark><\/h2>\n\n\n\n
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      A\/B testing is a crucial tool for optimizing your e-commerce store by comparing two versions of a webpage or process to determine which performs better. This method helps fine-tune elements such as design, pricing, and checkout flows to maximize revenue.<\/p>\n\n\n\n

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      Steps to Set Up A\/B Testing in Shopify Plus:<\/mark><\/strong><\/h5>\n\n\n\n
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      1. Define the goal of the test<\/strong> – e.g. increase conversion rate in checkout, optimize text or improve design

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      2. Use Shopify Plus’ built-in tools:<\/strong>\n