{"id":21541,"date":"2025-06-11T11:58:07","date_gmt":"2025-06-11T11:58:07","guid":{"rendered":"https:\/\/www.magexo.cz\/references\/case-study-fixed\/"},"modified":"2025-07-17T12:10:19","modified_gmt":"2025-07-17T12:10:19","slug":"case-study-fixed","status":"publish","type":"page","link":"https:\/\/www.magexo.cz\/en\/references\/case-study-fixed\/","title":{"rendered":"Case Study FIXED.zone"},"content":{"rendered":"\t<div class=\"block-page-header\">\n\t\t<div class=\"container\">\n\t\t\t\t\t\t<div class=\"block-page-header__title section-title\">FIXED: B2B &#038; B2C on Shopify Plus<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"block-page-header__text section-text\"><p><span style=\"font-weight: 400;\">Modernizing B2B &amp; B2C e-commerce for FIXED.zone on Shopify Plus<\/span><\/p>\n<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\t<div class=\"block-image-banner\">\n\t\t<div class=\"block-image-banner-box block-image-banner-box--fullwidth\">\n\t\t\t\t\t\t\t<img data-aspectratio=\"1920\/644\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"1920\" height=\"644\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/tempImage6p52aV-1-1920x644.jpg\" class=\"attachment-1920x644 size-1920x644 lazyload\" alt=\"\" \/>\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-client-stripe\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"block-client-stripe-box\">\n\t\t\t\t<div class=\"block-client-stripe-box-content\">\n\t\t\t\t\t<div class=\"block-client-stripe-box-content__title\">Client<\/div>\n\t\t\t\t\t<div class=\"block-client-stripe-box-content__text\"><p><span style=\"text-decoration: underline; color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/fixed.zone\"><b>FIXED.zone<\/b><\/a><\/span> <span style=\"font-weight: 400;\">is a Czech manufacturer of premium mobile accessories (cases, chargers, and holders). Thanks to its in-house development and focus on quality, the company has successfully expanded into European markets. In 2023, it reached a turnover of CZK 445 million.<\/span><\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-client-stripe-box-logo\">\n\t\t\t\t\t<img data-aspectratio=\"212\/118\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"212\" height=\"118\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/logo-fixed-212x118.png\" class=\"attachment-212x999 size-212x999 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/logo-fixed-212x118.png 212w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/logo-fixed-300x167.png 300w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/logo-fixed-260x144.png 260w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/logo-fixed-384x213.png 384w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/logo-fixed.png 425w\" sizes=\"(max-width: 212px) 100vw, 212px\" \/>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-info-stripes\">\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--orange\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"960\/492\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"960\" height=\"492\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/232728832304136a25d1920a702749c0df200a37-960x492.png\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Assignment<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><p><span style=\"font-weight: 400;\">When FIXED approached <b>MageXo<\/b> in 2022, they were looking for a partner who would:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">unify <\/span><b>B2B and B2C<\/b><span style=\"font-weight: 400;\"> sales into one modern ecosystem,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">build <b>seamless online integration<\/b> with ERP I6 and the accounting system Pohoda,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">provide a <b>configurator<\/b> for personalized products,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">prepare a platform ready for rapid expansion into new markets and marketplaces.<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--grey\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"960\/492\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"960\" height=\"492\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/79fa2eec59a67d539d9c847d34868c79adbc7a49-960x492.png\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Challenges<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Outdated online stores<span style=\"font-weight: 400;\"> could no longer keep up with the growing portfolio or customer expectations.<\/span><\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Inaccurate stock levels<span style=\"font-weight: 400;\"> and duplicate manual processes slowed down shipping and strained finances.<\/span><\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <b>multilingual catalog and flexible B2B pricing tiers<\/b> were needed.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">High UX demands \u2014 from the configurator to fast checkout with local carriers.<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\n\t<div class=\"block-text-stripe block-text-stripe--orange\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"block-text-stripe__text\"><p style=\"text-align: center;\"><strong><b>Facing similar challenges<\/b><span style=\"font-weight: 400;\"> with migrating to a new platform or improving your e-store operations? <\/span><\/strong><a href=\"https:\/\/calendly.com\/kramarm\/e-commerce-consultation\">Book your consultation here<\/a>.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-image-banner\">\n\t\t<div class=\"block-image-banner-box block-image-banner-box--box\">\n\t\t\t\t\t\t\t<img data-aspectratio=\"956\/636\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"956\" height=\"636\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/FIXED_homepage-956x636.jpg\" class=\"attachment-956x636 size-956x636 lazyload\" alt=\"\" \/>\t\t\t\t\t<\/div>\n\t<\/div>\n\n\n\n\t<div class=\"block-info-stripes\">\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--grey\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"960\/492\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"960\" height=\"492\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/741c51b68cd5847e7d391b1667861299b59311f7-960x492.png\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Solution<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"text-decoration: underline; color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.magexo.cz\/shopify-plus\/\"><b>Shopify Plus<\/b><\/a><\/span><span style=\"font-weight: 400;\"> as a unified platform for B2B and B2C with centralized administration.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Integration middleware<span style=\"font-weight: 400;\"> on Google Cloud \u2192 real-time connection to ERP I6 (products, inventory, orders) and Pohoda (invoices).<\/span><\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Shopify Plus Companies &amp; Catalogs<span style=\"font-weight: 400;\"> for dynamic B2B pricing levels; segmentation and promotions for B2C.<\/span><\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Custom configurator<span style=\"font-weight: 400;\"> built on Storefront API \u2014 customers see the final product before adding it to the cart.<\/span><\/b><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><b>Functionality extended<\/b>through proven apps: Compareder (product comparison), Judge.me (reviews), Packeta &amp; DPD (shipping), Wishlist Hero, SpurIT Discount Reminder.<br \/>\n<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div class=\"block-info-stripe-row block-info-stripe-row--orange\">\n\t\t\t\t<div class=\"block-info-stripe-row-image\">\n\t\t\t\t\t<img data-aspectratio=\"960\/492\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"960\" height=\"492\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/c5cf1c824f91de85b5f8641f1ba06b79fefb6851-960x492.png\" class=\"attachment-960x492 size-960x492 lazyload\" alt=\"\" \/>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"block-info-stripe-row-content\">\n\t\t\t\t\t<div class=\"block-info-stripe-row-content-box\">\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__title\">Results &#038; Benefits<\/div>\n\t\t\t\t\t\t<div class=\"block-info-stripe-row-content__text\"><ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Centralized ecosystem<span style=\"font-weight: 400;\">: a single source of truth for products, inventory, and invoices.<\/span><\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Faster shipping<span style=\"font-weight: 400;\">: real-time stock data and automated carriers shortened the time to delivery.<\/span><\/b><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Higher conversions<\/b><span style=\"font-weight: 400;\">: 3D configurator and wishlist simplified the path to purchase.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><b>Robust B2B portal<\/b>: tailored catalogs for distributors, volume pricing, and unified ordering.<br \/>\n<\/span><\/li>\n<\/ul>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\n\n\n\t<div class=\"block-cta\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"block-cta-content\">\n\t\t\t\t\t\t\t\t<div class=\"block-cta__title\">What\u2019s the takeaway?<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta__text\"><p style=\"text-align: center;\"><span style=\"font-weight: 400;\">The FIXED project is a great example of how<\/span> <span style=\"text-decoration: underline; color: #ff6600;\"><a style=\"color: #ff6600; text-decoration: underline;\" href=\"https:\/\/www.magexo.cz\/shopify-plus\/\">Shopify Plus<\/a><\/span>, <span style=\"font-weight: 400;\">paired with top-tier integrations and a focus on UX, can turn fragmented systems into a competitive advantage &#8211; all within one project cycle.<\/span><\/p>\n<p style=\"text-align: center;\"><b>Let\u2019s talk about how Shopify Plus can help your business grow.<\/b><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-contact\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-contact-photo\"><img data-aspectratio=\"100\/100\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" decoding=\"async\" width=\"100\" height=\"100\" data-src=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-100x100.jpg\" class=\"attachment-100x100 size-100x100 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-100x100.jpg 100w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-150x150@2x.jpg 300w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-150x150.jpg 150w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-260x260.jpg 260w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-384x384.jpg 384w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar-212x212.jpg 212w, https:\/\/www.magexo.cz\/coGhk58axEfl4\/uploads\/2025\/06\/miro-kramar.jpg 416w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-contact-name\">Miro Kramar<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"block-cta-button\">\n\t\t\t\t\t<a class=\"btn btn--job\" href=\"https:\/\/www.magexo.cz\/shopify-plus\/#contacts\" target=\"\">I want Shopify Plus<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":12,"featured_media":20692,"parent":21522,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/page-blocks.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-21541","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Case Study FIXED.zone - MageXo<\/title>\n<meta name=\"description\" content=\"Modernization of B2B &amp; B2C e-commerce on Shopify Plus for Czech manufacturer of premium mobile accessories FIXED.zone.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.magexo.cz\/en\/references\/case-study-fixed\/\" 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